The much talked about Android one is a standard created and developed by Google. The company aims to target people buying their first smartphone. Google has developed the software keeping the third world countries in mind.

The android one smartphones will run software close to the stock android without the often extensive vendor specific modifications that many vendors apply. The security problems will be handled by Google, avoiding problems some earlier smartphones have had with lacking security updates. The initial set of android one devices features mediatek’s quadcore MT6582 mobile system on chip.

Android one smartphones have been launched in India, Nepal and Philippines. The first set of smartphones were by Indian companies Karbonn, Micromax and Spice. Other manufacturers are also believed to follow gradually. All 3 phones featuring Android one run on Google’s latest android version 4.4 KitKat. Google inc. Hopes to make its presence felt and ultimately rule the smartphone markets in emerging countries.


Offer dual sim slots, FM Radio, Google play, Gmail, google+, 5 megapixel rear camera and 2 megapixel front camera along with a 4.5 inch screen and 1GB RAM.

All the smartphones featuring Android one are priced under $ 100 which makes it a must have for all gadget freaks out there. Google is running things a bit differently with android one than it would with other smartphones. Instead of original equipment designers coming up with designs and hardware specifications, google is offering OEM’s with hardware specifications and device run stock android. This has allowed google to manufacture extremely low cost handsets, it further allows google to ensure that smartphone users around the world have access to the company’s operating system, with gmail, google play and google+ being an essential part of android one based smartphones.

All the features mentioned above make android one what’s called reference platform. Android 4.4 KitKat along with the latest android one make Google’s new operating standard a game changer in the world of smartphones. This sets google up for the future of smartphones. Google inc. Aims to accelerate its growth on a global scale. The smartphone sales are  believed to cross the 1.2 billion mark in 2014 and perhaps the whopping 4 billion mark hopefully by the year 2018. With android one already creating buzz in the market. Google might just have hit the bull’s eye.

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